Interior Design is something that I entered into initially out of a love for art, colour, contrast and because I loved the idea of creating spaces that are beautiful and useful. I still believe that interior design is a fantastic artistic expression, but more than that, it shapes, outlines and inspires people’s lifestyles and individuality no matter what the project may be.
As a native Moroccan, I believe I can offer a unique perspective on designing residential, commercial, retail and hospitality interiors. I have a passion for infusing organic shapes and curved lines into my concepts. I strive to implement principles of sustainability and innovation into my work. I am a very dedicated and always eager to learn more and approach challenges with an open mind and enthusiasm to create space that is functional and memorable.
I am a Canberra-based interior designer who takes pride in my ability to transform spaces by bringing ideas and inspirations to life. Through two years of learning through my studies for an Advanced Diploma of Interior Design and hands-on experience in the industry, I have developed a keen understanding and eye for creating awe-inspiring surroundings.
I am also adept in finding creative ways to help budget-conscious clients design their dream spaces. I pay close attention to detail and believe I possess a skillset ready for use in the design industry.
My personal belief in the role of design in this world can be summarised through the words of Frank Lloyd Wright, “Architecture is life, or at least it is life itself taking form, and therefore it is the truest record of life as it was lived in the world yesterday, as it is lived today, or ever will be lived.”
Creativity has always been an inborn need for me. I recognise the need to combine aesthetics with functionality, and love the challenge of melding form with function. Incorporating environmentally sustainable design principles is also important to me.
My Interior Design journey began with a positive outlook and a big passion for residential interiors. After some exposure to the design industry and the many talented designers within it, my passion for Interior Design had grown and I loved the many creative aspects that commercial, retail and hospitality interiors had to offer.
My decision to leave behind a career in IT to pursue design has been a conscious leap to follow my lifelong passion. I am inspired by beautiful spaces that evolve from human-centred design, and I am excited when good design positively influences behaviour and well-being. For me, design is the perfect balance between the creative and the technical.